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How Systems Engineering Helped Whirlpool Become a Global Powerhouse

Thursday, July 27, 2023

11:00 AM - 12:00 PM ET

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Whirlpool Corporation, a leading home appliance manufacturer, has embarked on a remarkable transformation to solidify its position as a modern, global engineering organization.

In 2016, Whirlpool Corporation's leadership team realized that it needed to address the challenge of consolidating design across its 150 commercial segments. They turned to systems engineering, a proven approach that has helped countless organizations simplify and optimize complex systems.

During this 60-minute webinar, MIT's Dr. Bruce Cameron sits down with Whirlpool's Architecture Management Director Fernando Senger to discuss the organization's transformation and their participation in MIT xPRO's Architecture and Systems Engineering certificate program.

By attending the live webinar, you will also be able to participate in the Q&A following the presentation. Register for this special free virtual event by filling out the form above. You'll receive a confirmation e-mail with further details about the webinar. 

THE FULL WHIRLPOOL STORY

Whirlpool Article Cover

With the help of MIT xPRO, Whirlpool prioritized implementing systems engineering principles to simplify planning, design, and manufacturing. 

In this recent white paper, we explore Whirlpool Corporation’s systems engineering journey and set the stage for what organization leaders and decision-makers in manufacturing can expect from embedding systems engineering into their processes. 

YOUR PRESENTERS

Dr. Bruce G. Cameron

Dr. Bruce Cameron

Bruce Cameron is the Director of the System Architecture Lab at MIT and a co-founder of Technology Strategy Partners (TSP), a boutique consulting firm. His research interests at MIT include technology strategy, system architecture, and the management of product platforms.

Dr. Cameron has directed research projects for BP, Sikorsky, Nokia, Caterpillar, NSTAR, AMGEN, Verizon, NASA, and ESA. Prior to MIT, Dr. Cameron worked as an engagement manager at a management consultancy and as a system engineer at MDA Space Systems, and has built hardware currently in orbit. Dr. Cameron received his undergraduate degree from the University of Toronto and graduate degrees from MIT.

Whirlpools Architecture Management Director Fernando Senger

Fernando Senger serves as the Architecture Management Director within the Global Product organization at Whirlpool Corporation. He has 20 years of industry experience in the fields of Engineering, Manufacturing and Quality. In the last few years, Fernando's main mission has been to boost Model Based Systems Engineering capabilities throughout the organization, leading to important results in strategic initiatives, such as complexity reduction. Fernando received his bachelor's degree in engineering from Federal University of Santa Catarina - BR, is a Six Sigma Master Black Belt.

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